Succeeding in tourism – A series of practical articles by Chris Elphick, Breadfruit Consulting, aimed at tourism SMEs and other news.

Succeeding in tourism – A series of practical articles by Chris Elphick, Breadfruit Consulting, aimed at tourism SMEs.
Article seven – Tourism, a great opportunity for small businesses.

 

Over the last few weeks I have been focussing on the challenges and opportunities facing small businesses working in the tourism industry.

This is the last article in this short series and I want to focus on the economic opportunities offered to small businesses by the tourism sector.

At the moment we have no reason to believe that people will stop travelling. All the evidence points to more and more people coming to the Pacific and particularly wanting to visit out-of-the way places and have more genuine cultural experiences. How long this will continue for no-one knows. The impact of climate change is more than likely to have a devastating effect on the communities that tourists want to visit.

 

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Powerful small businesses – Big impact – Being the best we can be

 

“If you think small things don’t make a difference, try going to bed with a mosquito” Anita Roddick, founder Body Shop International.

This series of articles is looking at how we get the biggest impact from our small businesses.

Whether we employ 2 people, 20 people, 200 people or even 2 thousand people we need to be concerned with the same issues. We need to plan and prioritise, we need goals, we need to make things or provide services that people want at a price they can afford, we need to work with others, Whatever our business size we all want the same things – we want to make a profit to fund the things that are important to us.

Firstly, we must start thinking big – be bold and courageous – visualise yourself running your business in five years’ time and what it could be like. Share ideas with friends; brainstorm together; imagine what the future could look like. Make sure you write everything down, draw pictures, be creative, dare to dream.

Don’t worry about what other people say – think positive and do your best to eliminate negative thoughts.

 

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